Given the backdrop of the worldwide financial crisis, via the song “Haule Haule” from RNBDJ, the ultimate craftsman, Adi has captured the mantra of our times. “Haule Haule” the once so called “socially awkward” Chinese and Indians have today become a dominant force in the world. A journey of a million miles was accomplished “Haule Haule” one step at a time. The song celebrates a turning point, it is a departure from the past into a new stable future. It is bye bye to the fast lane and hello to the slow and the steady, i.e. “Haule Haule”. The house that once made us appreciate Switzerland and Silk Shiffon Saris is now showing us our desi country side and the clothes and lives of ordinary citizens. “Haule Haule” shows us how extraordinary we really are. Just like CDI apart from being a good sports movie was no less than a Bandini or a Sujatha ( a women empowerment movie) of the modern era, it appears that, Adi Chopra, via RNBDJ and “Haule Haule” is giving us not just good entertainment, but is also empowering the ordinary folks that make up India.