Bollywood actor Hrithik Roshan has been chosen as the brand ambassador of Rupa & Co Ltd, a hosiery manufacturer.
On the eve of a new label of Rupa, Hrithik said “I am excited to be associated with this collection. I can identify with the brand on a personal level, as it is everything that I am.
When it comes to selecting my innerwear brand, I am very choosy and would settle for nothing less than brands which are attractive, stylish yet comfortable.”