SPECIAL REPORT: BOLLYWOOD FILMIGAME LAUNCHED ON DVD!

Do you know what Rani Mukherjee’s first Filmfare Award was? Who is Kajol’s famous mother? Can you name the super hit movie from the 70’s with Amitabh Bachchan and Parveen Babi? If you know the answers to these questions then you’re obviously a huge Bollywood fan! US based company UNAMEDIA is launching a new and exciting form of Bollywood based entertainment, an interactive DVD trivia game entitled The FILMIGAME.

The FILMIGAME gives players a chance to test their knowledge on movies, songs, stars, dances and dialogues. So whether participants know the name of Shah Rukh Khan’s character in Dilwale Dulhania Le Jayenge or Madhuri Dixit’s famous dance sequence from Tehzaab, everyone is guaranteed to have an unforgettable and action packed time!

The game is simple yet full of masti. The goal is to be the first player/team to successfully navigate the world of Bollywood movies and then complete the Box Office speed round to win. It allows players/teams to answer various trivia questions in several different categories, competing against each other, to gain points in all areas of Hindi film making. This includes ‘Lights,’ ‘Camera,’ ‘Action,’ ‘It’s a Wrap’ and ‘Box Office.’

‘Lights’ concentrates on the stars of the movie such as the beautiful Aishwarya Rai or the hunky Salman Khan. ‘Camera’ looks at behind the scenes with directors and sets, which includes the creative genius Karan Johar. ‘Action’ covers scripts, dialogues, songs and dances, such as Kareena Kapoor’s popular number from Kabhi Khushi Kabhi Gham with Hrithik Roshan. ‘It’s a Wrap’ takes care of everything else from production to promotion. ‘Box Office’ is the final speed round to win the game.

The interactive DVD contains over 1200 trivia questions and over 35 movie clips. The questions cover all aspects of the colourful world of Hindi cinema. It teases all Bollywood lovers and leaves them wanting more of their favourite stars and humming catchy tunes such as the theme tune to Kuch Kuch Hota Hai.

The FILMIGAME has been designed and developed by two dynamic Asian women based in the US, Sunaina Anand and Prita Uppal. Their main goal as UNAMEDIA is to bring people the most innovative and creative, culturally targeted entertainment. They aim to do this through advanced gaming and entertainment techniques, such as The FILMIGAME. Sunaina and Prita have grown up surrounded by the glamour of Bollywood and as a result are very passionate about Hindi cinema.

Both ladies feel very enthusiastic about this new game and are confident that it will be a hit with movie lovers all around the world. Ms Anand says “We are developing cultural connections between people in a fun, entertaining and unique way. Our goal is to help people understand and enjoy Indian culture and traditions. And we believe The FILMIGAME is a giant step in that direction.”

Uppal concludes by saying “We have created a whole new form of fun! We’re taking the excitement of Bollywood a step further by combining challenging trivia with the movies. It’s a culturally enriched game that reaches South Asians worldwide.”

The FILMIGAME has received much support from the Hindi film industry itself. Prakash Mehra, Satyan Pal Chaudhry and Karan Johar have contributed classic movies like Namak Halal, Sharaabi, Kabhi Khushi Kabhi Gham and Kal Ho Na Ho. Karan Johar perfectly sums up the game: "The FILMIGAME is great entertainment. Whether you are spending an evening with friends or family you are sure to be shouting out the answers to the questions at the top of your lungs! It's an excellent way to get everyone together for a fun packed time."

Jackie Shroff polishes off by saying: "The Filmigame is awesome! Really slick and well produced, it takes Hindi Cinema to the next level. Its a great fun way to spend an evening with friends."

The game is ready to purchase and enjoy on http://www.filmigame.com

COMPETITION: Radio Sargam has three copies of the DVD to give away to lucky readers. To enter the competition, simply answer the following question: What is the name of Karan Johar’s first film as director? If you know the answer, email radiosargam@hotmail.com now - with ‘DVD GAME COMPETITION‘ as your subject heading! Competition deadline is 30th March 2005.